Project Details
Title: | A Competitive Advantage Through Partnershipping with Owner-Operators |
End Date: | June 1992 |
Status: | Completed |
Abstract
Trucking firms which rely on owner-operators to any significant extent will not achieve an advantage in a highly competitive industry if they do not understand their partners. But understanding them is only the first step in creating a competitive advantage. This understanding must be translated into a program of earnest partnershipping in which both the independent contractor and the trucking firm benefit. This study provides information to encourage that first step – understanding owner-operator's concerns, needs, and wants.
Project Deliverables