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Travel behavior information is valuable to transportation policymakers, planners, and service providers. While aggregate data is helpful, segmenting a market into smaller groups allows for more targeted planning, promotion, operation, and evaluation. In this study, intercity market segments based on...

This study examines one component of the air service provided to rural and small communities the fares paid for airline travel. Specifically, this report examines differences in airfares paid by travelers to and from rural and small communities in comparison to those paid by travelers to and from large...